The UK FCA warns Premier League clubs: collaborating with unauthorized cryptocurrency companies may face legal and reputational risks
According to Reuters, the UK's Financial Conduct Authority (FCA) has warned football clubs, including Premier League clubs, that entering into sponsorship agreements with unauthorized cryptocurrency companies and trading platforms may expose clubs to legal liabilities, money laundering risks, and reputational damage.
The FCA stated that some unlicensed cryptocurrency businesses operating in the UK are reaching large fan bases through football sponsorships, potentially violating UK financial promotion rules. The regulatory body has contacted some clubs regarding these partnerships and urged them to strengthen due diligence on their partners.
Lucy Castledine, the FCA's Director of Consumer Investments, stated that millions of fans trust club brands, and clubs should not allow unauthorized financial institutions to exploit this trust to promote potentially risky products to fans. UK Sports Minister Stephanie Peacock also stated that while sponsorship revenue is crucial for the football industry, fans have the right to know whether the companies partnering with clubs are safe, responsible, and compliant.
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